What do franchise buyers really want in 2025?
A recent report from Franchise Insights revealed the top five selection criteria that prospective franchise owners use to evaluate opportunities. At Rocket Fizz, we don’t just meet those criteria — we knock it out of the park in every category buyers care about most.
1. Low Cost of Entry
Affordability comes first. And Rocket Fizz shines here.
You can open a Rocket Fizz location for as little as $125,000 — less than half of what many other confectionery and specialty retail franchises require. Competing concepts often demand $300K–$500K for build-out, inventory, training, and working capital.
That means Rocket Fizz gives you a faster, more accessible path to ownership — without sacrificing quality or brand strength.
2. Strong Upside
Affordability is just the beginning. Buyers also want to know: what’s the upside?
Rocket Fizz is a proven, profitable business with established revenue cycles. Last year, our top-performing stores generated more than $1.2M in annual revenue, driven by:
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- Impulse-friendly merchandising: thousands of nostalgic candies
- Exclusive offerings: craft and novelty sodas you can’t find elsewhere
- Memorable experiences: aisles that make customers smile, linger, and share on social media
That powerful combination lifts both traffic and average ticket size — translating into strong earnings potential.
3. Work / Life Balance
Today’s franchise owners don’t want to trade one 9-to-5 for another. Flexibility matters.
As a Rocket Fizz franchisee, you control how you spend your time — whether that means building and empowering in-store leaders, focusing on local marketing and community partnerships, or staying closely involved in daily operations.
This model gives you true freedom: stay hands-on if you prefer, or step back to drive multi-unit growth. You’re present, but never chained to the register.
4. Training & Support
Strong training and ongoing support are non-negotiable for today’s buyers.
Rocket Fizz provides comprehensive training that covers every aspect of operations — from product ordering and merchandising to pricing, customer engagement, and store management. Our support begins at day one with site selection and lease negotiation and continues through store build-out, launch, and beyond.
Once you’re open, you’ll receive ongoing assistance in operations and marketing to help your store thrive for the long term.
5. Systems & Technology
Great franchise systems make ownership easier, not harder.
Rocket Fizz has curated a global supplier network and built an intuitive merchandise ordering platform to simplify franchisee operations. On top of that, our state-of-the-art POS system has been customized specifically for Rocket Fizz, streamlining merchandising, inventory management, and automated re-ordering.
Together, these systems free up your time, reduce complexity, and give you the tools to scale.
The Bottom Line
If your franchise checklist looks like this:
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- Low cost of entry ✅
- High earnings potential ✅
- Work-schedule flexibility ✅
- Training and ongoing support ✅
- Strong technology, and supply chain ✅
…then Rocket Fizz hits every mark the data says today’s buyers value most.
Curious if your territory is still open? Let’s talk about next steps!
